Monetize Your Facebook Page: What Are Ad Breaks?
Have you heard about Facebook ad breaks?
Many creators are now monetizing their Facebook pages with in-stream ads in their videos.
To learn what Facebook ad breaks are and to know if your Facebook page is eligible to include ads on its videos, keep reading below!
What Are Facebook Ad Breaks?
Facebook ad breaks are ads you can add to qualifying videos on your Facebook page to make money.
Similar to how YouTubers earn money by putting ads on their videos, Facebook launched a feature that allows creators to monetize their Facebook pages through ads.
What Ads Types Can You Add to Videos?
There are three types of ads you can place in your videos: image ads, pre-roll, and mid-roll ads.Pre-roll ads are video ads that show at the beginning of your videos. Mid-roll ads are basically the same, only they show in the middle of the video. On the other hand, image ads are static ads.
Some Benefits of Using Facebook Ad Breaks
Obviously, the first and biggest benefit of using Facebook In-Stream Ads is that you can make money!
Depending on your page’s size and the engagement of your viewers, you could make thousands of dollars a month with Facebook ad breaks.
On the other hand, you control which videos to monetize. And you can leverage Creator Studio insights to understand how to improve the performance of your video (thus, the money you make).
This is Facebook’s form of rewarding those creators that make authentic, engaging, and relevant content on the platform.
Since Facebook pages are now filled with self-promoting, salesy posts, maybe by allowing creators to monetize their pages the content will be more valuable to users.
You can only monetize videos, which makes sense since videos are the most engaging content.
Facebook’s goal is to keep their users as long as they can on their platform, and this initiative is a good choice for doing exactly that.
For creators, this is an awesome opportunity. But not every Facebook page is eligible to display ads in its videos.
Is My Facebook Page Eligible For In-Stream Ads?
To qualify for Facebook ad breaks, your page must:
- Be compliant with Facebook’s Partner Monetization Policies.
- Have at least 10,000 followers.
- Have at least 600,000 minutes viewed on your videos in the last 60 days. This includes live videos but not boosted videos (the views you pay for don’t count).
- Have 5 active videos or more.
These are the main requirements, but to check the full list you can go to this article on Facebook’s Business Help Center.
On the other hand, not every country and language can use In-Stream Ads. You can check the following list to know if your country and language are available for ad breaks.
What If I Don’t Meet The Requirements?
If you already have a Facebook page that doesn’t meet the requirements, you could try to create a content strategy and incentivize engagement to grow your audience.
This is the organic, free-way, and can take many months to get you the results you want.
On the other hand, you could buy Facebook page likes and followers or Facebook video views, depending on your needs and how far you are from meeting the requirements.
Conclusion
Facebook In-Stream Ads are an excellent opportunity for creators to monetize their Facebook pages.
The revenue possibilities change according to your page’s size, but it can grow up to tens of thousands of dollars a month.
This allows creators to concentrate on crafting relevant, valuable, and engaging content (and not focusing so much on salesy posts).
And for Facebook, this is a way to incentivize video content that keeps their users on the platform longer.
But to be eligible for Facebook ad breaks you have to meet certain requirements, for example, your page must have at least 10,000 followers and 600,000 minutes of video views.
If you don’t meet those requirements but want to monetize your Facebook page, you could buy a Facebook page that’s already eligible for ad breaks.
This is the shortcut to monetize a Facebook page within 1-2 days. You will receive a clean page that you can change the niche of, and we offer support 24/7 for any issues you could have.
Did you know that you can monetize Facebook videos? Are you already making video content on Facebook?
