How to grow on TikTok as an entrepreneur?
TikTok is one of the fastest-growing platforms in the social media jungle, with over 800 million worldwide monthly active users. From a 13-year-old to a 7o-year-old, everyone is binge-watching the platform. Various niches are doing wonders in TikTok. Be it food blogging, dance tutorials, gaming montages, luxury lifestyle, and whatnot! As every content creator is creating fortune out of it, then why not businesses? Business owners are not behind in trying their hands on the platform.
Hijabs, scrunchies, viral toys, coffee beans, gym accessories, makeup, jewelry, etc. Every niche is performing well on this platform and thanks to its unique interface. Today, we are going to give you some exceptional tips and tricks on how you can make the best out of this potential platform as an entrepreneur. So the basic foremost question…
How do I grow my business on TikTok?
Before we give you some practical tips and tricks on how to grow your business, we would first like to enlighten you with the fact that you need a decent amount of quality, interacting followers on your account, to implement these tips and tricks.
You have to be persistent in creating quality content to gain followers, but it will take a lot of time and energy. To save both, we have some genuine TikTok accounts ranging from 50-120K followers!
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Now, without further ado, let’s learn some tips on how you can grow your business better than everyone else:
Work with influencers
I know I know! You must have heard about it already, but this is one of the best ways to grow.
The influencers have genuine followers built up with quality interactive sessions! So what else do you need? You just have to choose an influencer matching best with your brand niche, give them their profit margin, keep growing with multiple influencers and that’s a win o win situation for you and your influencer.
Interact with your audience
Do you know why working with influencers is one of the best ways to grow? The answer is “their engagement with their followers”.
The most crucial factor for driving conversion (sales) is engagement with the audience. An account with 20K followers with a good interactive audience is much better than an account with 50K followers with zero interaction.
83% of the TikTok users have already uploaded a video, so uploading quality content and regular interaction with the audience is a boom in your business.
Experiment with soundtracks
Don’t forget ever! That TikTok is built for soundtracks. But today we will not tell you to choose pleasant music, choose a trending soundtrack.
These are saturated ways of making your videos.
The best soundtrack for your business is nothing else but your own voice! Just explain about your new small business, company, product, etc.
Many TikTok brands are growing like a plague (NOT COVID) just because they are using their own voice in TikToks. If you are not comfortable sharing your voice, you can hire a voice artist for TikToks.
We have to stand out if we want to make a big out of this competitor-filled platform.
TikTok algorithm hacks
Post at the right time
Post your content when your audience is online and try not to post in offline hours.
The best time to post is during commute hours, lunch breaks, after work, and even on weekends.
To implement this, you need to know your audience well. If you have a local audience, then you are good to go! But if you have an international audience, then you have to be interactive enough to know their online hours.
Use the right hashtags
For a platform that is famous for its hashtags, that’s the best strategy to grow your business.
As you are not an influencer, so be cautious in choosing your hashtags. You have to choose hashtags relevant to your brand.
For instance, you are promoting a chicken burger brand like KFC, but you chose the hashtag #veganforlife just because it was trending! It will be a blunder. So, choose hashtags wisely.
Share videos frequently
Create a calendar plan for your content. Strive to post 3-5 times a week. For instance, make an announcement of posting on Monday, Wednesday, and Friday!
This will make your audience ready and available so that when you post your content, you get the maximum possible engagement. If you fail to post regularly, you will lose the goodwill of your brand.
Now you know what to do and how to do it if you want to boom your business.
That’s all for today! Stay tuned for more power-packed content.
Psssst… If you are into YouTube here you are some youtube algorithm hacks, but don’t tell anyone 😉