How to set up TikTok Business Manager
TikTok is the new kid in the town who is getting pretty good fame.
TikTok is known to be popular in gen z, but now the platform is catching momentum in the business world as well. If you have a new startup that you want to advertise on TikTok, then you are at the right place.
Today we are going to learn how to set up your TikTok Ads manager Account. If you have an account already, you can buy genuine fans and likes on your TikTok account considering once you have quality traffic on your account, then you can bloom your videos easily.
Check them out here: genuine TikTok fans
How to make a TikTok ad account?
To start your advertising journey on TikTok, you need to make a TikTok ad account. Here’s how you do it:
- Step 1: Create a login
Go to https://ads.tiktok.com/i18n/signup/ and create a login using an e-mail address or phone number, then verify your information, agree to the terms and conditions and click sign up.
- Step 2: Create an account
You can create an account by providing your basic information:
Country/Region: Enter the country your business is located.
Time Zone: Enter the time zone where your business is located. Note – Your time zone must be correct, as you cannot change that later.
Business Name: Enter your business name the same as, or closely related to, your legal business name. If your ‘Business Name’ does not match the actual name of your business, you will not pass the account review.
Currency: Select the currency you wish to use in your billing.
Once you have completed this page, then click “register”.
Now you have made your TikTok ad account.
How to link my TikTok account to the TikTok ad account?
If you want to run your ads through the TikTok ads manager account, then you don’t need to link your TikTok account. The account you made through the process mentioned above is self-sufficient to run the TikTok ads.
No linking of accounts is required once the signup process is done.
How to set up the TikTok Ads Manager account?
- Step 1: After the signup process, now you have to access the account setup.
From your “Dashboard”, access your “Account Info” under Account Settings.
- Step 2: Now you have to enter your business detailed information module on the account setup page, by entering the following important information like,
Company Website – Enter the URL of your company’s website in the following format, https://www.google.com/, URLs that do not follow this format will not be accepted during the account review.
Industry – Choose the industry that best represents the product and services you will be promoting.
Complete Address – The complete address of your business, from your street address to your state/province and postal code. Enter the address that matches your registered business address.
Business Verification (Optional but recommended) – You can verify your business manager by uploading the Government-issued documents of your registered business. The government document varies from country to country. For example, in the US, only Federal tax Payer identification numbers can only be used. In India, you can enter your GST number. It is not a must process, but if you verified your business, it will allow you to apply for ad credit programs and you can use additional TikTok for business services like the TikTok Creator Marketplace.
- Step 3: Set up Payment Method
Select your payment method. There are two payment methods, Automatic Placements and Manual Placements.
In Automatic placements, the ad budget gets automatically deducted from your account till you turn off the ad campaign or set limits.
In Manual placements, you manually add Ad budget into your wallet according to yourself.
- Step 4: Submit
After successfully entering the required fields in the ‘Account Setup’ then click submit. Submitting your account info will trigger an account review. Usually, it takes 24 hours to get a response. During the account review, TikTok will check the information provided by you against their industry and account-related policies.
To avoid any issues in the account review, here are some key tips you can learn while creating your TikTok ad account:
- There are few products and services that are prohibited by TikTok’s community guidelines. Check the complete list of the prohibited products here – https://ads.tiktok.com/help/article?aid=9550
- The business account name must match the legal name of the business.
- The correct URL format of your company’s website, https://www.google.com
- Landing page requirements. You can read more about the landing page requirements in section 3.1 in https://ads.tiktok.com/help/article?aid=9552
Once you passed the account review, you are ready to skyrocket your TikTok ads.
That’s all for today. Stay tuned for more power-packed content.