How Does YouTube Shorts Make Money?
YouTube Shorts has been a great win for not only YouTube but for its creators. The feature has produced more than 5 trillion views on the platform, and YouTube is invested in its future.
Shorts have been a great source of engagement and a well of views for many creators. But there have been some queries on how to make money through them.
There are many ways to make money via YouTube Shorts, like brand deals. But the two most straightforward ways are YouTube’s Shorts Fund and YouTube Partner Program. Let’s check out Ad revenue first.
YouTube Shorts And Google Adsense Revenue
If you are a member of the YouTube Partner Program and your channel is monetized, then there is a way to make money from your shorts on top of any bonus payouts. But first, it’s important to remember that there are two different types of YouTube shorts:
• Shorts that are 15 seconds long
• Shorts that are 60 seconds long.
If a video is created as a 15 seconds YouTube Short, it doesn’t earn Adsense revenue. However, regular YouTube videos can run ads; the longer-length shorts potentially produce ad share revenue.
As for in-stream video ads, YouTube confirms that they may be less likely to be served on short videos. More negligible disruption from these kinds of ads should better improve overall viewer engagement and retention rates.
YouTube Shorts $100M Fund: Get Paid to be Creative
But what about if you have not yet qualified for monetization? Or have you been uploading videos that are limited to just 15 seconds? YouTube provides you with another way to get benefits financially too!
In May 2021, the platform rolled out a $100M Fund for Shorts creators. They have promised that, in 2022, they will choose thousands of eligible creators every month to apply for monthly payouts from the Fund.
If a creator meets the eligibility criteria set by YouTube and is nominated to receive a payment, they can expect to make anywhere between $100 to $10,000 a month from the Fund. This is excellent news for those who are killing it with short video content.
Many content creators have been uploading promising video shorts for a while now and are well-positioned to benefit from this monetization opportunity. YouTube has put some steps in place for creators to qualify.
What Countries will Shorts Monetization Be Available in?
After first declaring its ‘Shorts Fund’ back in May 2021, the $100 million to top Shorts creators over time, to provide additional support, and motivation for their efforts, YouTube has now declared an expansion of the funding program to Shorts creators in even more regions.
As per YouTube Chief Product Officer Neal Mohan, the ‘Shorts Fund’ is available in over 30 new regions.
Creators in these regions will now be eligible to get a piece of that funding, with YouTube paying out between $100 and $10,000 each month to channels based on the performance of their TikTok-like Shorts videos.
Are You Eligible for the Shorts Fund Pay-out?
The eligibility criteria for Shorts Funds will be based on your channel’s Shorts performance in the previous month. But you will also need to:
• Be at least 13 years old.
• Be located in an eligible country.
• Have uploaded an original Short in the last 180 days.
• You adhere to YouTube’s Community guidelines and Monetization policies.
• Agree on the terms and conditions of the program and link to an active Google AdSense account.
If you tick off all the boxes mentioned above, you’ll need to do just one more thing. It’s the most important one. YouTube will only reward the best of the best based on viewership and engagement from the last month.
For that, your channel needs to have a good viewership, and if you are starting out as a newbie this is going to take a long time.
Youtube Short Fund Content Tip
YouTube is very stern about whom to invite– it’s only creators who have published original content. Keep away from uploading content that is re-uploaded from third-party social platforms.
Start Making Money from YouTube Shorts
As long as you are uploading entertaining, engaging, and original content, not only will it benefit you for the bonus payouts from the Shorts Fund, but you’ll position yourself to earn the most money with or without support from brands and advertisers on all your content.
With YouTube rolling out so many monetization chances, creators can’t afford to ignore Shorts. You shouldn’t either!
Now, roll up your sleeves and start making money from YouTube shorts. That’s how you can make money from YouTube Shorts in no time.
That’s all for today. Stay tuned for more power-packed content.