How to get more followers on Instagram
Almost Everyone is on Instagram.
Whether we’re talking about people, celebrities, businesses, brands, pets.
You name it and you’ll find it. And no matter whether you’re an individual or a business, everyone wants a large number of followers.
And the reason for that is simple.
The more followers, the more influence one has over people.
An account with a larger number of followers is assumed to be more famous, more genuine and trustworthy than accounts with less followers.
Here are some ways you can use to increase traffic to your Instagram and get more followers:
Optimize your Profile
It may seem like a small thing and a lot of people just look over it but remember, your profile is the first thing a person sees when they click on your account.
And that’s what decides whether a person follows your account or not.
That’s why it is extremely important to have your bio, profile picture and story highlights optimized so anyone who gets to your profile knows exactly what kind of content to expect.
If you’re a brand page for example, it’s very important that your bio clearly states what your brand deals with and the country/countries it operates in.
All this makes your account much more discoverable to the kind of audience that will be interested in following you.
Optimize your Post Captions and Hashtags
Basically the same idea as optimizing your profile. Think about the caption and the hashtags before posting your content.
It makes your posts much more discoverable and searchable, making sure your content reaches the people it’s supposed to.
Hosting Giveaways is one of the fastest ways to grow your followers on Instagram.
With the right strategy, you can reach thousands of potential new followers. Make sure to set clear entry requirements that help you boost your Instagram’s reach like Following your Instagram, Mentioning friends in the comments and Sharing the post.
Use Different Content Types
Instagram allows you to post content in a ton of different ways, aspect ratios and formats. From Normal Posts to Stories, Instagram Reels, IGTV and Instagram Live.
Use all these different types of content to your advantage to maximize your reach and increase the discoverability of your Instagram.
One thing to make sure here is to stay true to your niche no matter what type of content you post.
Partner with Influencers and Brands
Partnering with Influencers or Brands is always beneficial because it opens up a whole new world of untapped potential followers.
It’s important to make sure to partner with like minded Influencers and Brands. And not all partnerships require you to pay tons of money.
Since partnerships are mutually beneficial, there would be plenty of growing brands or influencers who would love to partner with you without the added costs.
Buy Instagram Followers
Even though it may come as a surprise to you, there are a lot of big brands and influencers that buy followers to get ahead of their competition. Buy genuine Instagram followers now and get an organic follower boost.
Use a Follow for Follow Approach
This is an approach we talked about in our How to grow on TikTok article as well.
This is a great strategy for when you’re just starting up. All you need to do is follow a lot of people and some of them will follow you back. You would need to follow anywhere between 3000 – 5000 people to get 1000 followers.
But remember, the reason why this is only a good strategy for someone who is just starting up is because this has some downsides.
Firstly, if you already have posts that have good enough reach, using this method will hurt your reach by getting you a “shadowban”. A shadowban is when Instagram completely reduces an account’s reach and impressions without any notification.
Second, if you start to unfollow the people you followed, a lot of people will unfollow you too as a result.
8 Tips to get more followers on Instagram
Here’s some tips we suggest everyone follow. Whether you’re just starting up or if you already have a well established Instagram with a reputable number of followers, these tips are guaranteed to increase your visibility on Instagram and get you a definite boost in your follower count.
- Make your content shareable.
- Post Consistently
- Research your competition to draw Inspiration.
- Don’t use unnecessary information and hashtags.
- Have a clear value proposition.
- Cross Promote your Instagram.
- Engage with your community.
- Use Instagram Analytics to your advantage.
That’s all for today, Stay tuned for more power packed content!