It’s not a secret anymore that planning and scheduling YouTube videos in advance is essential for reaching success in the platform.

The reasons are straightforward: if you have a few backup videos ready ahead of time, you’ll rarely lose consistency in your upload schedule.

Furthermore, establishing a place to store all your ideas for future content will help you immensely. You’ll be able to make more efficient use of your time since you won’t have to come up with ideas in a rush before filming.

Lastly, we’re going to discuss content calendars and how to schedule content for each month.

Planning is essential for success. Ready to discover the main principles to plan, organize and schedule your videos to be ahead of the game?

Let’s begin!

Planning and Organizing YouTube Videos: Step by Step Process

Brainstorm

To initiate the brainstorming session, open a new document or your notes app (pen and paper if you are the analogic type!) and begin to jot down some ideas.

If you struggle to come up with ideas, think of 3-5 main keywords that describe your channel. Then, think of video ideas for each one.

Remember to keep your eyes open to ideas to film video series!

You can also search popular videos or channels in your niche and see what they’re doing.

By studying your competitors you’ll know their weaknesses (as well as their strengths) and therefore, you’ll also figure out how to make better videos that rank higher!

Lastly, you’ll want to refine that giant list of ideas. Remove the ideas without potential, and also erase the repetitive or too similar ones.

#Bonus tip: It’s important for SEO purposes that you run your ideas somewhere (TubeBuddy is a great tool, Google Trends, and YouTube search suggestions are some free alternatives) and tweak keywords in the video ideas for better rankings. You’ll want, if possible, to target low competition, high search volume keywords!

After all that hard work, you have now a list with a decent number of future video ideas.

Believe me when I say that a list like this will help your channel (and your sanity!) tremendously.

Make sure to keep an eye on your videos’ comment section for suggestions that come straight up from your audience (that’ll also help you to know them better!)

Since your ideas have to be things that people actually look for or want to see, doing keyword research and knowing your audience are awesome tools to get the best chances of increasing views and attract eyeballs.

This list of ideas can become very big and confusing, so, extra points if you organize it in a spreadsheet in different categories!

Plan the upcoming month

Now that you’re equipped with a solid list of ideas, you can start to properly plan.

The way you choose to organize your content is totally personal, but I’ll explain to you a simple system that works like a charm.

I love tools like Asana or Trello to organize content for YouTube, because you can move and drag things around, reorganizing them with huge flexibility. I generally keep a few lists to organize the content creation process. These are the ones I use:

• Video ideas
• June (or whatever month)
• Outline
• Film
• Edit
• Completed

Once you create these lists, transfer your video ideas to the “video ideas” list. Drag some of these ideas to the month list, according to the videos you want to film in that specific month.

Next, you’ll drag those videos to the other lists as you complete each task. When you outline a video, you move it to the “outline” list; once you filmed it, you drag it on the “film” list, and so on.

You can replicate this process in different Word documents or even in a spreadsheet if not a great fan of the tools I mentioned.

This system allows you to see at a glance where you are in the creative process, what it’s left to do, and what your progress looks like.

You can plan from a few weeks to 6 months ahead, it depends on your style and flexibility needs!

Maintain a few videos ready to publish will ensure that you can still upload even if you’ve had a bad week and were not able to film. Work on that consistency!

Schedule your videos and create a content calendar

For this step, you can use a calendar tool like Google Calendar, or simply create a content calendar in a spreadsheet.

The idea is to schedule, firstly, the day you are going to publish each video idea that you have in the “month” list.

#Bonus tip: schedule the specific hour you want to upload as well. In YouTube Studio, you can see your audience’s analytics and find out the best days and hours to publish your content (based on their activity). Schedule to upload just before the peak time for maximum effect!

Use color coding at your advantage: make the film, edit and publish days a different color, to see at a glance which activities you have to do each week to reach your goals.

I recommend filming and editing in bulk to be more focused and productive. In one single day, you can film 2-3 videos, and then another day edit them before the upload date. Our brains respond so much better to a single activity, rather than the pressure of switching tasks way too frequently.

Outline and script your video

Did you know that outlines are vital to increasing your watch time and audience retention?

A good video structure will prevent you from simply turn on the camera and start talking. If you do that every time you film a video, you’re risking being repetitive, slow, and scattered.

Because let’s be real, people don’t have time to watch someone talk for 30 min about something that can be said in 8 min.

Having a script or a simple outline will make your filming and editing much more efficient.

If you are talking to the camera directly I don’t recommend a full script, because it will sound unnatural, like you’re reading.

But a simple outline to follow along (with the content divided into different headers and a few key points below each) will ensure you don’t lose track while talking, keeping it straight and to the point.

Conclusion

Follow these steps and your channel’s consistency will be on-point. You’ll also be less stressed about meeting your deadlines if you have a few videos ready to publish beforehand.

Foresight and planning skills are a big key to success in any business. Treat your channel seriously, and you will get the results that you are looking for!

By the way, did you know the benefits of using YouTube for businesses?

I don’t want to end the blog post before saying that you have to acknowledge the fact that life is unpredictable. Several factors are playing at any moment! Don’t forget to allow room for flexibility in the plan you create.

Because it’s wonderful to have your content planned, but if you want to film something else or follow your inspiration, make sure to have the space to do it as well. Remember to have fun!

Hope this has helped 🙂 Share in the comments: what planning strategy have you been using in your channel lately? I’ll love to read how you approach your business. Oh, and I almost forget: if you want to give your channel a real boost, see our packages and let us do the work!

YouTube is a search engine (just like Google) and most SEO factors that impact the ranking of a webpage also impact how your videos rank in YouTube.

You must understand and apply SEO best practices for YouTube to increase your likelihood of success in the platform.

Why?

Because if you rank higher on YouTube, more people will find your content.

And if it’s valuable and high-quality enough, chances are your views will blow up and subscriptions will increase exponentially over time.

That’s why in this blog post we’ll cover SEO best practices to rank higher and get more views in 2021. Follow our tips and you will grow faster and faster with each video you upload.

You can also apply this advice to videos you already have in your channel and optimize each one to ensure higher rankings in YouTube search.

How to get more views and grow your YouTube channel: SEO fundamentals

We will divide this article into two main parts, the pillars of YouTube SEO: optimization and performance.

Optimization means strategically research and plan the keywords you are going to use for each video. It also means to use these keywords in different parts: your title, description, tags, etc.

On the other hand, performance refers to things that happen after your video goes live: the engagement it receives, where and how much it’s shared, etc.

Optimize your videos and rank higher on YouTube

Boost your CTR

Here we want (without being clickbait!) to make our title and thumbnail catchy and intriguing –they need to be enticing enough to be almost impossible to not click on them.

But how do we do that?

Well, it starts by knowing your viewers: if you know who’s watching you (a.k.a. your target audience) chances are that you’re going to know how to communicate with them in a way that’s appealing and persuasive.

A tip for the title: use [brackets] or (parentheses). Inside them, include a sneak peek of what the video contains, to make it super catchy.

For example: How to Build Backlinks to increase your SEO Authority [2021 Step-by-Step Linkbuilding Guide]

To go a step further, analyze the titles of other videos on the topic you want to upload. Then, figure out a way to craft a title that’s more appealing and eye-catching.

Pay attention to your tags

With the new changes YouTube made to the algorithm in 2021, tags aren’t a super important part of SEO anymore. However, it continues to be a valuable ranking factor to consider.

These changes to the algorithm were made due to people abusing tags and stuffing their videos with them. Something very similar happened in one of Google’s algorithm update, where they become less focused on keywords and more focused on user search intention.

It’s a great idea to learn from this and make sure you are using tags correctly, without overdoing it.

I recommend that the first 2-3 tags are your main target keyword and a few variations of it.

For example:

• linkbuilding strategies
• linkbuilding guide
• linkbuilding tutorial

The next 2-3 tags will be synonyms of that main keyword:

• backlinks
• backlinks technique

The last 2-3 tags will be broad categories that your target topic falls within. For example:

• SEO
• search ranking
• web traffic

And that’s all you need! Choose your tags smartly if you can, analyzing the value of each one with a keyword research tool (we’ll talk about this below).

Have you thought about the suggested videos section?

You can rank here as well –don´t let these potential views go to waste!

YouTube suggests videos accordingly to what you tend to watch and/or what you’ve watched in the past, and accordingly to the video you’re watching at that moment.

So, if a person is watching a video on the same topic that yours, it is a good idea to heighten the chances that your video appears in that person’s suggested section.

But how do you do that?

Well, a good tip is to find a few very popular videos on your exact topic if possible, and assess the keywords they use.

You can use some of the same. YouTube will know from these keywords that your video can pair well to expand on the topic of the popular videos you found before and will suggest yours to that audience.

Thus, you’ll have more chances of your channel showing in the recommended section!

Optimize the video description

I’m tired of seeing videos with a single-word description. Those days are over.

You need to write a good description (150+ words at the very least) that sound like you were talking to another fellow human. So, no keyword stuffing, please!

Instead, use your main keyword in the first 2-3 sentences. Next, you can sprinkle these and other related keywords into the body of the text.

Make sure your description is engaging and fun to read as well.

Bonus tip: find keywords with high potential

You’ll love this tip.

First, head to the analytics on YouTube Studio and click traffic sources > search.

There, you will see the keywords that people use to find your videos. Chances are that you’re aware of some of these keywords because you were using them intentionally to rank your videos.

But if you dig deep enough, you’ll find keywords that you rank for accidentally.

Since these keywords already bring people to your channel, why don’t use them to optimize your videos or to create new content targeting these keywords, capitalizing on them?

Another great tip is that you invest in a tool like TubeBuddy. It has, among other functionalities, a keyword research tool.

TubeBuddy will tell you if a certain keyword is worth pursuing based on the competition and the search volume of that keyword. The ideal situation is to find keywords that have low competition and high search volume. It’s like finding a gold mine!

Work on performance to strengthen the channel

Boost engagement signals

Engagement signals include likes, comments, shares, etc. Basically, represents how the people who watch your videos engage (or not) with your content.

There are a few things that you can do to boost them.

For example, make your videos easy to comment on. Instead of vaguely ask your audience at the end of each video to drop a comment, make them a close question or a little survey.

Like, “what of these strategies was your favorite? Tell us in a comment down below”.

People love to interact, but (generally) not to think. If they have to come up with a long well-thought answer, probably they don’t going to bother to comment. Makes sense, right?

Another great tip is to give people a reason to subscribe. A very popular way to doing this is telling something like “subscribe so you don’t miss on great future content like this!”

If you want to expand more on this topic, you can learn with this guide how to build a strong channel to boost your subscriptions.

Embed your videos

Really. Embed them in your blog posts, your website, in guest posts or press releases, etc.

This is another ranking factor on YouTube, and signals to the algorithm that your videos have authority on the internet.

Increase your watch time

A big ranking factor on YouTube is watch time: the total amount of hours a video has been watched.

This metric is not the same as audience retention, which indicates the percentage of a video that people see before leaving.

An increase in watch time signals to YouTube that people find your content useful and valuable, and your videos will rank higher.

If they keep watching, they’re enjoying it!

To achieve that, make sure to plan, script, and outline your videos before filming them. That will give you a clear structure to follow, so you won’t get lost or ramble (when that happens, people leave quickly!)

If you want to dig deeper on this topic, we have a great blog post on planning and organizing YouTube content for you to learn more.

Lastly, make sure your videos aren’t static. Include different camera angles, different shots, music, and animations to keep your video fluid and fun to watch.

Promote strategically

The upload and preach strategy won’t get you very far.

Make sure that you’re promoting extensively every new video you upload.

Get creative: you can promote on social media, to your email list, in your blog posts, even on sites like Reddit and Quora (without being spammy, of course).

You want the chance to capture as many eyeballs as possible. YouTube will interpret this as your video being very valuable and will reward you with higher rankings.

Conclusion

Doing YouTube SEO will help you to increase the possibilities of success on your channel, and will ultimately lead to more views, as you get higher and higher on rankings.

This doesn’t have to be complicated. As you saw through this article, paying attention to a few tips will get you far.

Now, the only thing you need to do is to take action. What of these tips are you going to try first? Tell us in the comments 🙂

Also, if you need help to obtain your first views or subscribers on your channel, you can check our packages here.

There is no doubt that YouTube became an internet phenomenon a long time ago. This video-sharing platform is one of the most used websites today. People use it to watch funny videos, listen to music, find learning tutorials, become streamers, and much more. Besides its obvious entertainment side, there are many benefits of using YouTube for business as well. That’s why we are here today, to show you how and why you should use YouTube to advertise and grow your company.

You want a piece of that large and delicious YouTube traffic cake just for you!

To explain how much traffic YouTube drives, here are a few facts about it:

• YouTube videos reach 4 billion views per day!
• The only websites that have a larger number of visits per day are Facebook and Google.
• Every 60 seconds, over 100 hours of new video material becomes available.
• YouTube has a massive influence on people between the ages of 18 and 35.

If we consider that over 1 billion people visit YouTube every month, it becomes pretty clear why YouTube can drive a considerable amount of traffic to your business website.

YouTube plays a huge role in the SEO process of your website

Whenever you search for something online, there is over 90% chance that you will get a video suggestion leading to YouTube. If you post company-related material on YouTube, the possibility for a customer to find your website grows exponentially.

Use YouTube to post educational material for employees and customers

There is no better way to use YouTube than to create useful guides and tutorials. It is a free platform where you can post both public and private videos. Public videos are excellent for reaching out to your clients. You can create product presentations, business advertisements, and commercials, promote your brand, and much more.

When it comes to the private videos that can be seen only by those who have the link, here is your opportunity to create employee manuals and training playlists. This is an excellent way to enhance employee productivity, increase engagement, refine your operations and make them efficient.

YouTube content lives forever

The good side of YouTube is that its content lives forever. Unless the user decides to remove a video, you can always get back to it. That means all the podcasts, video presentations, infographics, and video series you post for your clients will always be there. They don’t need to worry about losing precious information.

YouTube ads are an excellent way to promote your business

Advertisements are an inseparable part of the internet. That’s how companies get new clients. YouTube has a wide range of ads that roll before a video starts. Some advertisements also start during a video stream.

The important thing to know here is that there are two benefits of using YouTube for business. First, the ads help you expose your business to potential clients or customers. Second, you can earn money. However, keep in mind that you won’t get paid unless the viewer watches the ad until the end. With that in mind, it is best to focus on short 2-3 second ads.

There is even an option called Homepage Roadblock. You can purchase the right on YouTube to be the only advertiser for 24 hours. Within just a day, you can expose your business to millions of people. However, this option is pricey, and it will cost you somewhere around $300,000.

Engage your customers

One of the most frequent sentences you will hear on any YouTube channel is when a streamer invites their subscribers to leave a comment and tell them what they think. This is a fantastic option to engage your audience, hear their opinion, and much more. You can organize polls, giveaways, launch new products. The possibilities are limitless.

Read YouTube comments to understand your clients better

Let’s look at a hypothetical situation. You are selling beauty products, and your marketing team creates a bunch of commercials to promote your line. You post them on YouTube, and you start getting all sorts of comments. People are talking about whether they like the commercial and the product or not. Furthermore, they might ask additional questions about it. People also use comments of other people to discover what their opinion is.

If you are focusing on defining your targeted audience and understanding their needs and requirements, this is an excellent opportunity for you to learn what they think. Moreover, you can employ Customer Relationship Management (CRM) solutions to keep track of all this data. By using this digital strategy with the help of CRM, you can feed all of these comments to your reporting and analytics section, filter them out, and get useful data. Customer opinion is essential, so take it seriously.

Advanced targeting options

Another one of the benefits of using YouTube for business is that you can specifically target a group of people interested in what you are offering. Whenever you post a video, you can choose an array of settings that will help you categorize it. This way, you can select the proper category, viewer age, and many other elements that will help your video reach the right people.

YouTube videos will get your customers to take action

When we talk about conversions and CTA buttons, YouTube videos have the upper hand here. Watching a video leaves a stronger impression on the viewers, and they are more likely to take action than when reading an article.

The power of digital media is immense, and you should use it to your benefit.

The benefits of using YouTube for business explained

These benefits of using YouTube for business should help you reach out to your audience quickly. There is no better way to promote your business than by engaging your (potential) customers. Give them valuable information for free, and they will love it. Videos are the favorite way to learn and have fun, and your business needs to recognize the value of what YouTube has to offer.

Photo used

https://pixabay.com/illustrations/film-filmstrip-you-tube-you-tube-589491/

YouTube is more than just a website you can use to watch videos of cats being afraid of cucumbers. It is a useful tool used by marketers all over the world. It is versatile, efficient, and at the same time, entertaining. Long gone are the days when the internet was used only for fun. Now you need to learn how to use YouTube to market your business correctly!

Every business needs a professional YouTube channel.

YouTube is a free platform that allows you to create a beautiful video presentation for your business and draw traffic to your website. You can share company goals and values, create video guides and tutorials, and let everyone know what your business is about.

Aside from the content you can upload, it is also possible to set the color scheme you want, add a company logo, and make it look +aesthetically pleasing.

Title your videos appropriately.

Once you start uploading videos, the most crucial step of all is to title them appropriately. Each video should have proper keywords. Assigning keywords for videos has the same importance as setting keywords for a website.

For titles, it is crucial to follow the latest naming trends. You probably all know the famous “you won’t believe what happened then!” or “top X ways to do something” phrases. These trends have become really popular in the past years, and a lot of channels use them.

When naming videos, it is essential not to use clickbait titles or titles that have the purpose of making someone click on the link by offering false information. Many people think that if they get a person to click on the video, they will get many YouTube likes, watch time, and subscribers. This is not true and will only get you a lot of dislikes.

Titles should be informative, transparent, and descriptive. When a person reads the title, they should know what to expect.

You need a catchphrase.

All professional YouTubers have something they are famous for. A catchphrase, or a simple greeting that no one else uses. They all also have a professionally recorded intro or a trailer at the start of all of their videos.

These elements are vital if you wish to create an emotional connection with your subscribers. They need something familiar they can relate to and expect you to say or do in your videos.

While YouTubers can use pretty much anything depending on what their channel is about, you as a company need a different approach. You can push your company values to create a sentence that will represent your business. That sentence should be your catchphrase, something that will get everyone’s attention. A good example is a slogan “Just do it!”.

Use YouTube videos in your blog.

Blogs are very useful to share information with your clients and attract visitors to your website. However, will your blog reach the audience with just plain articles? That was enough a long time ago. Nowadays, even when you have quality content, you need to know how to sell it.

You can use YouTube to market your business blog by adding videos to the articles. That way, you connect YouTube subscribers with your website and website visitors with your YouTube channel, creating a full circle.

Engage viewers and mention social media channels in your videos

An excellent way to end every video you upload is to invite your viewers to engage in a conversation on social media and share their opinions. You need them to be active, so your channel grows.

However, if you decide on this step, understand that your social media channels will explode with activity. If you don’t have enough employees to respond and maintain all profiles regularly, you will create a different effect. People want a response, especially if they comment on something.

Embed YouTube videos on your website

To use YouTube to market your business, you can also embed videos on your website. This way, a client can choose to view it directly on the page or click on the link and move to the YouTube channel. Since this can be a double-edged sword that can unintentionally take visitors away from your website, it is best to speak with professionals to understand the optimal number of videos.

Furthermore, get in touch with WP Full Care to understand how to embed videos on your website without messing up page layout or loading speed.

Use YouTube to market your business by introducing giveaways.

YouTube users love giveaways! That is the go-to strategy of every YouTuber who wants to engage subscribers to be more active and watch videos till the end. They usually create a contest, ask people for their opinion and comments, and then randomly pick the winner who gets a small prize for being loyal.

As a company owner, you can give discounts, special packages, or even free stuff to your subscribers. The price is small to pay, considering the amount of activity you get in return. Furthermore, you will show your business as rewarding to every customer, and people will do everything to win some of the promotions.

What is the best topic for business-oriented promotional videos?

While YouTube is mostly used to discover how to do something, that is just a drop in the sea of endless opportunities. As a company, your goal is to let everyone know how you do your business. Talk about products and services you offer, and help people learn how to use them.

Furthermore, create promotional videos any time a new product shows up on the website. An additional benefit is that, even if you use YouTube to market your business to the customers, you also show how serious your company is. You might even get quality employees who wish to find a job and pursue a career at your company.

Photo Used

https://www.pexels.com/photo/mokup-smartphone-technology-phone-34407/

Are you thinking about ways to use YouTube to draw traffic to your website? If utilized correctly, YouTube is indeed a powerful platform for lead generation. With this in mind, we’ll showcase some of the most well-known methods of increasing your number of website visitors via YouTube!

Why Use YouTube?

As a video streaming and sharing platform, YouTube basically needs no introduction. It has over three billion unique views per day, and its search box takes second place among the most widely used search engines on the planet. Ironically, the first place is taken by its parent company — Google.

For digital marketers, YouTube is a place with almost limitless potential. If you succeed in building a strong YouTube channel, you can direct your viewership to other websites, online stores, and other platforms. Monetizing your content is easier than ever — with the right strategy, you can use YouTube to draw traffic to your website.

Know that it’s important for people to find your content within YouTube properly. Once you are passably recognizable on YouTube, the content you post there may be indexed by Google and other search engines; especially if people — and yourself — embed it in blog posts or share it on social media.

YouTube Traffic Generation and Call to Action

If you want to use YouTube to draw traffic to your website, you need to realize something. Although channels with a “celebrity status” who have managed to build up sizable brand awareness can be incredibly useful, there is no guaranteed traffic generation without the proper strategy.

First of all — it’s not all about your YouTube videos and channels. The website that you’re directing viewers to also needs to be speedy, high-quality, and visually on-brand. Using professionals like WP Full Care to help with your website design and maintenance is always the safest route to go.

Also, your videos need to be designed in a way that promotes traffic generation. It’s not just about having incredibly viral content. Sure, the more people see your video, the more traffic you’ll generate — but with expertly focused niche content, you can achieve similar results with fewer viewers.

Call to Action

As you’ll see below, there are a couple of different methods of converting YouTube viewers into website visitors. Still, all of these methods employ the same basic tool — a call to action.

If you want your videos to achieve a specific goal in terms of visitor behavior — such as visiting your website — you need to explicitly tell them to do so. Also, you need to outline why, giving them some sort of incentive, as well as how — by providing them with a link in the video description.

What does this mean in practice? It means that you need to give your subscribers on YouTube a reason to leave YouTube and head on over to your website. How compelling this incentive is will directly correspond to how much traffic you generate.

Depending on your niche, provide your viewers with some free content — another video, report, or some sort of useful software. Once you’ve decided on the details of your call to action, you can start learning the actual methods of using YouTube to draw traffic to your website.

Explicit Request

The first strategy for traffic generation is the most obvious, but also the most overlooked one. Use the outro section of your videos, once you’re finished with the main content, to explicitly communicate what you want your users to do. Just stare at the camera and specifically tell the people what your website is, and why they should visit it.

This doesn’t take too much time, and can be achieved with nothing more than a few dialog lines. Just thank people for watching the video all the way through, and then showcase the link in the video. Also, tell them what they can learn if they visit it.

Video Description

Every YouTube upload gives you the opportunity to describe the basics of your video content through text. This is the famous “video description down below” that most YouTube marketers point towards.

You can use this description box to generate traffic for your website. Make sure you also mention it, at least in passing, in your video — and then link to your website in the video description. If you add the URL there, it will become a clickable hyperlink towards your website.

If you want to, you can use the description box to provide further clarification or additional links related to the content of your video; the link towards your website can be found among them.

CTA Overlay

The third way you can use YouTube to draw traffic to your website is to use a specific YouTube feature called the call to action overlay. This isn’t anything too fancy — we’re talking about a simple banner that will be found in your video at some point.

You can customize it as much as you want — from the written copy to the image you’ll use as a thumbnail. It won’t take you more than a minute or two to successfully set up, but not doing so means you’ll be missing valuable traffic. You can manage all of this via the accompanying YouTube Ads platform.

Conclusion

When it comes to traffic generation for your website, YouTube is one of the best platforms if you’re adept at creating video content. Unlike some other avenues for traffic generation, YouTube won’t take too much time to set up and your videos can easily be adjusted to bring as many people as possible to your website.

Even though Youtube claims to have over 2 billion users in over 100 countries, it is evident that businesses still don’t fully utilize the potential of YouTube marketing. The main reason is the amount of time and effort, not to mention equipment and cost, necessary to produce high-quality video material.

Compared to other marketing options such as blogs and graphic content, video production requires skill and many other resources. At the same time, we are witnessing the success of YouTube stars and channels that boast thousands of subscribers and millions of views.

Using YouTube for marketing can be lucrative, you just need a little know-how in building a strong Youtube channel to break through.

What does building a strong Youtube channel involve?

Marketing aims to make your business accessible and visible to a larger audience, but that implies that you have a business, a product, or a brand worth showing off.

So, how to make money on YouTube if you’re still new and inexperienced? It is not impossible to build a strong YOUTUBE channel from scratch and monetize it. However, it will take some time before you reap the first benefits.

The following guide aims to assist you in understanding the process ahead of you. With our help, you should be able to plan your YouTube marketing strategy. This the base:

1. Whom do you target with your Youtube marketing strategy?
   • know your target audience
   • understand their aims
   • identify the format they prefer
2. What kinds of videos attract viewers?
   • useful videos
   • high-quality videos
   • regular videos
3. How should you optimize your videos?
   • is your video relevant to a search?
   • what is the video engagement and feedback?
4. How to improve your channel’s YOUTUBE ranking?
   • cross-promotion helps
   • promotion to email subscribers
5. What should you do once your videos get wanted attention?
   • get subscribers with a call to action
   • provide a link to your website
   • remain patient as you build your channel
   • learn how to handle negative comments
   • don’t lose focus of what matters

Who do you make video content for?

YouTube is an excellent medium to boost your brand’s visibility and help you earn through exposure. Hence, one of the most basic economic laws, the law of supply and demand, easily applies to the creation of your YOUTUBE marketing strategy. To get noticed on YouTube, create material that your potential viewers need.

However, to get your brand the highest exposure, you need to offer it to the right viewers. Do you know who your target audience is? 

People who buy your product are the ones you create content for. They don’t necessarily have to be the ones who use your product, just buy it. Typical example? Businesses selling products for babies to their parents are addressing the purchasers, not users.

Give your audience what they want. Your video content needs to speak to them and grab their attention. Sometimes, the video doesn’t have to be related to your product to achieve that goal. If you know who your viewers are, you will easily understand their interests.

Video content is suitable for material not easily described in written form. This type of content fits demonstrations, tutorials, product reviews, and educational topics.

What kind of video content is desired when building a strong Youtube channel?

When it comes to what people expect from YouTube videos, the answer is simple. All videos can be divided into two categories: how-to videos and entertainment videos. Knowing your audience will help you choose the right way to deliver your video content.

Before you even start recording, focus on the expected quality. Whoever comprises your pool of viewers will not be satisfied with low-quality and poorly executed videos. To look and sound professional, you need to invest in quality equipment and ensure good audio and video recording conditions, as well as your presentation. Also, don’t forget the editing, as it is an important part of creating valuable content.

No matter how good your first video is, it is only the first of many steps toward building a strong Youtube channel. The key to drawing attention is through presence. Regular presence means regular production and publishing of video content.

It is the regular production of useful, high-quality videos that will attract and keep your viewers’ attention. However, do not focus solely on your YouTube channel and neglect your website. After all, your YouTube channel is supposed to drive traffic to your website. It needs to be in good shape to accept that newly created traffic. Think in advance and use the help of professionals like wpfullcare.com to customize your website management and maintenance.

How to optimize your video content for good ranking?

Even though YouTube is a Google-owned network, videos do not always show in Google search. You still shouldn’t give up on simple SEO for Google. The best you can do to make your video relevant to a search is to focus on keywords your audience will use to locate your video. Keywords should be in the title, video description, and tags. Especially focus on optimizing your description, as it provides enough maneuvering space.

YouTube ranking is too important to overlook and thus you should know that YOUTUBE uses several performance indicators. These are overall views, positive to negative rating ratio, viewers to subscribers ratio, viewers to social shares ratio, and comments. So, in order to get YouTube subscribers and watch time, you should invest your resources into high-quality content as it will assure long-time visitors and subscribers.

How to improve your channel’s Youtube ranking?

Two tactics will improve your channel’s YOUTUBE ranking: cross-promotion and promotion to your email subscribers.

Participating as a guest in videos of other YouTubers from the same niche will bring you exposure to their audience.

Moreover, if you already have a good pool of email contacts, promote your videos through a newsletter to bring the audience to your channel.

What to do once your videos get the attention?

Finally, your channel has received the attention you sought. To keep it and have viewers return and subscribe to your channel, you need to ask them to. Be bold and prompt your viewers to subscribe with a call-to-action button. Provide a link to your website in the video description section.

There is no such thing as an overnight rise to glory and YouTube is proving that patient people achieve the highest goals. This article should provide you with a sound base for upgrades you will apply over time. Keep your eyes on the initial goal and you will manage to develop a strong YouTube channel.

And don’t let negative comments bring you down. Making valuable content assures a high positive to negative feedback ratio. Internet trolls and unethical competition should be thoroughly ignored.

This article will give you the method to make money on YouTube. We are going to show you one method that you can use today. We will also give you a reason why you want to learn how to make money on YouTube. We want to help you get a million views on your channel in just a few hours.

If you have been trying to make money on YouTube, then you are probably frustrated. You are not getting any views, and you are not getting any viewers. So why are you not getting any views and no viewers? The truth is that you don’t have a plan.

There are a lot of ways that you can try, but you have to be careful. The reason why you are not getting any traffic to your channel is because you are not following a proven method to make money on YouTube.

Why is that? Because you are still learning and not ready to do it daily. So we want to show you the most profitable method to make money on YouTube.

The method that we will be showing you is to monetize your YouTube channel. There are a lot of ways to monetize your channel, but none of them are guaranteed to work. So we want to show you the one that will give you the best results.

The best way to monetize your channel is to create a Pay Per View (PPV) video. This will bring in a lot of money. If you have been trying to get traffic to your YouTube channel, then you are thinking that it is not working. The reason why it is not working is because you are not monetizing your channel.

If you want to see more traffic to your YouTube channel, then you need to know how to make money on YouTube. You need to get some money to your channel through advertising. Advertising can be one of the best ways to make money on YouTube.

A good way to advertise is through an AdSense program. These are programs that pay you if you actually get traffic to your YouTube channel. Then you can put in some of the money you get from advertisers.

Advertising on YouTube is like getting regular ads on a newspaper. It is a good way to make money on YouTube, but it is not guaranteed to work. If you do it the right way, you can easily get some money to your channel.

If you are still trying to get traffic to your YouTube channel, then you are probably missing out on the main reason why people love to watch YouTube. You need to get some money to your channel. The reason why people love to watch YouTube is because of the tools they have at their disposal.

You have to learn the best ways to make money on YouTube. That is the only way to get all the traffic to your channel. The best way to make money on YouTube is to find a good advertisement program.

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